If you’re a beer connoisseur, you’re willing to go to sometimes absurd lengths to get your hands on a rare (or a favorite) microbrew.
With Internet-based convenience as the driving factor in almost every facet of our lives, it was only a matter of time before someone started making that microbrew quest easier too. Enter Tavour…
Note that Tavour is NOT a “Beer of the Month” subscription club where professionals pick all your beer for you. In contrast, Tavour leaves the selecting up to you.
They tell you what they have, and then you make the selections and wait for the delivery at home. It’s like an Amazon for beer.
The success Tavour has enjoyed in the relatively short time since their launch seems to show that there is definitely room in the market for beer in the mail selected by the user, not a professional – especially given how wide their menu is.
Beer Variety at Tavour
There is no doubt that the Tavour beer experts go to extraordinary lengths to provide you with a dizzying array of choices month after month.
They do not just concentrate on IPAs or “hyped” beers. Instead, they scour the craft beerscape for anything that looks interesting and then make it available to their subscribers on a first-come, first-serve basis.
Their typical lineup of beer includes everything from pilsners, lagers, red ales, pale ales and witbiers to dessert stouts, sours and more.
It’s nothing short of a craft beer lover’s dream, and it’s why so many are sold on Tavour after their first encounter.
Here is an example of just some of the rare beers they featured in one month:
- The Gadget Milkshake IPA, Four Fathers Brewing, IN
- The Privilege of A Lifetime Is To Become Who You Truly, Evil Twin, NY
- Fantastic Voyage, Perennial Artisan Ales, St. Louis, MO
- Mumbleguese, Illuminated Brew Works, IL
- Torito Rye, Odd Breed Wild Ales, Pompano Beach, FL
- Cava Guava Brut IPA with Guava Puree, Gun Hill Brewing Company, NY
- Cold Brew Coffee Porter, R.S. Taylor & Sons Brewing, Salem, NY
- Stone Fruit Sour, Brewery Vivant, MI
- Whiskey Barrel Aged Zelato Tiramisu, Barrel House Z, Weymouth, MA
- Love Buzz (Citra Dry Hopped), Anchorage Brewing Company, Anchorage, AK
As most Tavour reviews note, these guys go the extra mile to find the unusual and the exotic and there doesn’t seem to be any limit on their resourcefulness when it comes to locating and obtaining some of the most obscure and desirable beers.
Overall, Tavour has an outstanding nature of their selection and otherwise good to excellent customer service which makes them worth the try.
How it works: the monthly beer selection process
As we’ve already mentioned in this Tavour review, it’s not one of those online beer clubs that do the choosing for you.
Instead, they simply grant you access to the Tavour “beer vault” and let you pick for yourself.
You can make your selections via their app or by reserving one of the brews that come to your attention through daily emails.
Ultimately, if you know what you like or if you are into the “adventure” of trying a variety of unknown beers, you’ll love it. If you aren’t sure what you should be trying and if you want more of a “professionally guided tour,” Tavour is not the best option for you.
The Tavour beer loving community tends to be Facebook-centric although that’s pretty much SOP these days for what are predominantly online ventures.
They do hit it out of the park once a year though with their annual Customer Appreciation Party/Holiday Beer Bash at their Seattle HQ.
If you have the time and the inclination, you should join the hundreds of other beer-loving Tavour subscribers who make the pilgrimage.
For more great beer communities, make sure to check out these other beer clubs. These clubs are some of the best out there.
Tavour lets your selections accumulate for about a month before gathering them together and shipping them to you. Be aware they’ll need an adult signature when they arrive, or they’re going back on the delivery truck.
If you want to change your appointed shipping date, you can do so on your account page. You also have the option of picking up your brews in person by dropping by their Seattle warehouse. An option they actively encourage.
Tavour customer service is generally good. You’re not likely to get put on hold and subjected to a muzak assault for 3 hours and the folks answering the phone seem to know just about everything about just about every type of beer known to man.
They respond to email queries promptly – i.e., usually within a couple of business days – and regardless of how you communicate with them they’re not going to play games with you or try and baffle you with bs like many customer service departments do.
They listen to your gripe or request and respond in a generally reasonable, responsible manner. Isn’t that what you want from customer service?
Tavour Review: The Final Verdict
If you love craft beer and especially microbrews; if you’re into being the first to discover a super rare gem of a beer; if you like the idea of selecting beers yourself rather than having someone do it for you; then you owe it to yourself to check the Tavour beer sampling subscription service.
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